After an audition that saw the entry of over 2000 Nigerians, the Headies mic check competition has now moved to the live show stage where the top 20 talents will battle it out for the grand prize of a brand new car and five million naira.
The Mic Check talent hunt is organized as one of the build-up events of the 16th Headies Award, which has been scheduled to hold on September 3, 2023 in Atlanta, USA.
The auditions saw thousands of aspiring Nigerian musical talents troop into Lagos from different states across the country. Each contestant was required to sing songs that suited the texture of their voice, written either by them or their favourite artists.
In his congratulatory message to the contestants who made it to the live finals, Chief Commercial Officer, Airtel Nigeria, Femi Oshinlaja, noted that Airtel is proud to support home-grown talents and can not wait to see them get to the height of success.
“As an advocate for nurturing and promoting local talent, Airtel is thrilled to be a part of this prestigious music initiative, showcasing the best of Nigeria’s budding musical artists. This collaboration aligns perfectly with our commitment to empowering Nigerian talents and celebrating the vibrant music culture of our nation. We believe that by providing a platform for emerging artists to showcase their skills, we can contribute to the growth and development of the Nigerian music industry. We are excited to witness the incredible talents and we look forward to a remarkable and visible growth in their journey to success.”
According to Adeseun Oyeneye, Executive Producer, Headies Mic Check, the competition is a major part of the roadmap activation towards the Headies award. “Unlike every other music talent competition, mic-check is producing an instant star who will not only be a star, but have support through his/her career, from the auditioning, to live show, to becoming the winner and climbing the big stage of producing a music video.”
Oyeneye concluded by expressing her gratitude to Airtel for being an incredible supporter, and to other brands that are also supporting the quest to discover and make stars.
Viewers can watch the Headies Mic-Check competition on Hiptv, every Tuesday and Friday, 2pm and 7pm respectively.