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Anita Joseph Olagunju, a renowned figure in Nigeria’s Nollywood industry, has struck gold with a multimillion naira endorsement deal, landing her in the lap of luxury with a leading real estate firm in Lagos, Harmony Gardens and Estate Development LTD. Under the guidance of MD/CEO, Hon. Dr. Audullahi Saheed Mosadoluwa, popularly known as Mr-Ibile.
The dynamic actress and her husband/manager was on Friday, 22nd March 2024 spotted at the Harmony Gardens and Estate Development Limited head office, located at HarmonyVille Estate, Eleko Beach-road, Off Lekki-Epe Expressway, Ibeju-Lekki, Lagos State, Nigeria where she officially signed and welcomed in the family of Harmony Gardens.
This landmark promotional partnership, kicked off on the 1st of April 2024, entails a fixed-term contract lasting one year renewable. Both parties have committed to a fruitful partnership in promoting the 5 estates, which includes HarmonyVille Estate, Granville Estate, Crestview Estate, and Lekki Aviation Town, currently developing by Harmony Gardens & Estate Development Ltd.
Anita Joseph assumes the prestigious role of official Ambassador of Harmony Gardens and Estate Development Limited for the duration of the contract, with the option for renewal upon mutual consent.
The magnitude of this endorsement deal is underscored by the compensation package, which reportedly includes her been part of the stakeholders with a land at Aviation Town or Crestview, esteemed estates under the umbrella of Harmony Gardens and Estate Development LTD, which is sold for millions of Naira. This lucrative arrangement not only secures financial stability but also solidifies Anita Joseph’s position as a prominent influencer in the real estate sector.
Anita Joseph’s foray into the realm of real estate is poised to redefine the landscape of celebrity endorsements not to just market but to also help sensitizing Nigerians on what and what required whenever they set to acquire land or properties in Lagos State, and this would be setting a new standard for mutually beneficial partnerships between, prospectives buyers, entertainment icons and esteemed brands. With her star power and Harmony Garden’s commitment to excellence, this collaboration is bound to yield unparalleled success in the months and years to come.
